SIAL ASEAN-MANILA 2015 KEY FIGURES

  • 5,000 Buyers from 24 Countries
  • 92% of visitors were Decision Makers or Influencers
  • 50 Hosted Buyers from 16 countries attended
  • 350 meetings with domestic and international exhibitors were conducted during the event
  • US$ 958,567 worth of media coverage generated (2014 and 2015)

 

A GROWING DEMAND FOR WESTERN PRODUCTS

  • The Philippines is the 3rd food market in South East Asia
  • A US$ 51.3 billion market, with an estimated growth of 3.6%  per year in 2014 and 2015*
  • The Philippines is a net importer of agrifood products with a trade deficit of US$ 1 billion in 2013
  • Low taxation on food imports for products which do not compete with local productions: VAT on imported products between 10% and 12%
  • Emergence of a young urban population, consuming foreign products
  • A growing demand for “ready to eat” products (US$ 9 billion for packaged products) and fresh products with a high added value

 

AN EXPANDING WINE MARKET

  • US$ 106 million (8.8 million liters, dominated by non-sparkling wines)
  • In 2012, retail wine sales reached nearly 15.8 million liters
  • A healthy image conveyed around a moderate wine consumption
  • Almost all the wine consumed locally is imported: US 27%, Australia 20%, Spain 14%, Singapore 8%, Chile 7%, France 6.5% and Italy 5%
  • Imports are rising steadily and have been increasing by 13.5%on average over the last 5 years

 

A MARKET WITH HIGH POTENTIAL

The Association of South East Asian Nations:

The ASEAN was created in 1967. It is one of the most dynamic regions in the world.

  • Geo-political and economic organisation of 10 countries: the Philippines, Indonesia, Malaysia, Singapore, Thailand, Brunei, Burma, Cambodia, Laos, and Vietnam
  • These 10 countries are all part of the ASEAN Free Trade Area (AFTA) since 1993 and will constitute a single market by 2015
  • European Union’s 3rd trading partner*
  • GDP growth rate of 5.8% per year
  • 618 million consumers: 10% of the world’s population
  • Uprising middle class: GDP per person tripled in ASEAN between 1994 and 2011

 

DOWNLOAD OUR POST SHOW REPORT